Legends of Learning is “on a mission to make learning fun, accessible and effective” through research-driven, curriculum-based games. But even superheroes can need help in the PR department and this is where ASPR has played a hand. We’ve shared the story of this game-based learning company with target audiences. This work has included message development, influencer meetings and securing coverage in The Baltimore Sun, WTOP radio, DC Inno, Baltimore Business Journal and Education Week. DC Inno also named the company a start-up to watch in 2018.
The story ASPR coordinated in USA Today included this opening paragraph: “A major barrier to getting high-quality learning games into K-12 classrooms could begin to dissolve this week as a D.C.-based startup unveils a free, Web-based platform that allows teachers to easily assign educator-vetted games to their students. What’s more significant: gameplay will be tied to academic standards in virtually every state.”
ASPR also developed and executed an innovative media outreach campaign that tied interest to the 2017 eclipse over the United States to the client’s educational games that explain solar eclipses.