What it Takes to Get in People Magazine

Unless you are a Kardashian, People magazine isn’t the easiest place to land a story, especially a story with a public policy focus. ASPR uses a technique focused on looking for the storytelling elements of compelling real-life characters and surprise endings in order to engage outlets such as People.

This is what helped ASPR land coverage of education advocates making a difference in New Orleans on the 10th anniversary of Hurricane Katrina.